Let’s Propel Your Science, Beyond Expectations
Content strategy and development for healthcare and life sciences organizations
What I Do and Why It Matters
I help healthcare and life sciences organizations find strategic clarity and develop content, so every message communicates the right thing to the right audience, at the right time.
Some engagements start with strategy: what’s the message, and where is it getting lost? Others start with a deliverable. Either way, I’m listening for what’s underneath the request.
That instinct comes from my years as a genetic counselor, sitting with patients navigating complex decisions. It helps your audiences trust and engage with your science. Because even the best science doesn’t win if no one understands it.
Content Strategy
White Papers & Product Dossiers
Podcasts & Newsletters
Blog Posts & Bylines
Clinical & Patient Education
Not sure where to start? A Strategic Clarity Discovery engagement can pinpoint your next steps in 2 weeks.
Who This Is For
Biopharmaceutical
Continuing Medical Education (CME)
Diagnostic Laboratory & Manufacturing
Digital Health / Healthcare Technology
Early Stage / Startup
Health Insurance / Payer
Healthcare Services
Patient Advocacy / Not-for-Profit
I often partner with Marketing, Communications, Medical Affairs, Market Access, Patient Engagement, or Sales teams in engagements.
“Integrity Content Consulting makes us better at the work we do every day. The support they provide enables us to deliver meaningful content to important stakeholders, spanning a number of topics that they are quick to learn and deliver.”
— Lauren Perlaza, Director of Access Strategy & Reimbursement, Roche Diagnostics Corporation
Integrity Content Consulting is excellent and efficient to work with, and highly recommended. Our organization greatly values the subject matter expertise in genomic testing, a thorough approach to research on timely topics, and excellent development and delivery of content.
— Kristi Maxwell, Sr. Director, Market Access & Policy, Foundation Medicine Inc.
About the Founder
I founded Integrity Content Consulting after 25+ years as a board-certified genetic counselor, work that taught me how to help people understand complex topics and move forward with confidence. It requires a rare combination: deep scientific literacy and the ability to hear what people are truly asking. I bring that combination to organizations now, listening to uncover strategic clarity—then shaping messaging into something audiences can on because they understand it.
Deepti Babu, MS, CGC (she/her) Founder, Integrity Content Consulting
"My goal is to listen and shape medical information so it connects with the hearts and minds of my audience—just as I did in the clinic as a genetic counselor, supporting patients and families."
— Deepti Babu, MS, CGC
Founder, Integrity Content Consulting
My Process
1. Request A Meeting
Complete a short form. I will review and send you a link to book a 30min, free exploratory meeting that suits your schedule.
2. Exploratory Meeting
We will discuss your needs, target audiences, timing, and how we can work together. The meeting will wrap up with next steps and expected timing.
3. Scope of Work Proposal
I will send you a written project proposal that outlines scope, goals, deliverables, deadlines, fees. After everyone reviews and agrees, we will sign a contract to begin the work.
4. Project Kick-Off
Once logistics are complete, I will start by meeting with key team members. Regular check-ins and reviews scheduled at your pace will ensure a successful project completed within your timeline and budget.